MCM Awards 2008
Sep 1, 2008 12:00 PM
It's not easy to be the best In fact, it's quite hard to put forth the effort that goes into flawless catalog creative, seamless Website navigation, unique,...
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Print Catalogs Still Rule, Survey Shows
Sep 4, 2008 10:54 AM
If you think the print catalog is a dying channel, you better think again. Of 106 merchants polled by the Direct Marketing Association, 62% consider catalogs their primary sales channel. In contrast, only 20% cited the Web and 6% indicated retail.
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Financial Reports: Delia’s, Staples and Jos A. Bank
Sep 4, 2008 10:17 AM
Second-quarter sales at cataloger/retailer Delia’s increased 10.8%, to $58.1 million for the three months ended Aug. 2. The company's net loss for the quarter was $5.0 million, compared to a net loss of $5.1 million for the same period in 2007....
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August Sales Roundup
Sep 4, 2008 9:59 AM
August was an example of the down economy’s effect on some of the companies tracked by Multichannel Merchant....
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Merchants to Report Credit Card Sales to IRS
Sep 2, 2008 12:39 PM, By Patrick Barnard
If you’re running a small business and are sloppy with administrative processes, get ready to clean up your books. Buried deep in the Housing and Economic Recovery Act of 2008 (also known as “the housing bill”) is an amendment that will require all electronically processed merchant payments to be reported to the IRS.
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Paper Mills Starting to Assess Shipment Charges
Sep 2, 2008 9:33 AM, By Jim Tierney
Due to the weak economy and price of oil, some paper mills have begun assessing shipment charges for the first time, according to Dan Walsh, vice president of catalog/publication papers at distributor Bradner Smith & Co.
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 Four Things to Know Before Buying a Robotic Palletizer
Sep 3, 2008 11:50 AM, By Patrick Barnard
Robotic palletizers are becoming increasingly popular in medium- to smaller-sized distribution centers as they look to reduce labor costs, increase throughput, and improve reliability, safety and ergonomics....
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Let Them Know You’re Green
Sep 3, 2008 11:34 AM, By Curt Barry
Do your customers know what you’re doing for the environment? At the ACMA Forum in Washington, D.C. in June, many of us in attendance were floored when we realized how little we had done to communicate our green efforts....
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Eight Steps to Sustainable Packaging
Aug 26, 2008 6:05 PM, By Bob Makofsky
Once upon a time – say, maybe a decade ago -- few companies mandated socially responsible products and practices in their day-to-day business operations. The climate has changed, and sustainability isn’t just a sound business objective: It’s producing healthy bottom-line results....
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How to Segment Your E-mail Marketing
Sep 2, 2008 10:23 AM, By Millie Park
Looking to achieve relevance in your e-mail campaigns? The first thing you need to do is improve your segmentation tips...
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Five Steps to Maximize Your E-mail Campaigns
Sep 2, 2008 10:08 AM, By Larry Marmon
To extract maximum value from e-mail marketing programs, you need to manage them with the same discipline applied to every other direct marketing channel. As you complete your budget planning for holiday 2008 and next year, ask yourself if your team maximizing your e-mail strategy...
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Why Did Steve & Barry's Avoid Data Collection?
Sep 2, 2008 10:02 AM, By Tim Parry
Why did Steve & Barry's need to file Chapter 11? Inventory issues aside, it did a horrible job at collecting data on its customers. Matter of fact, take away credit card data, and it knew nothing at all about its customers. Data collection by Steve & Barry's did not seem to exist...
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Gupta Resigns as InfoGroup CEO
Aug 25, 2008 1:36 PM, By Tim Parry
Vin Gupta is out as CEO of the InfoGroup list-and-data conglomerate.
Gupta resigned from the position last Wednesday as part of a litigation settlement with shareholders. Gupta, who stepped down as InfoGroup’s chairman last month, still owns...
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MCM 100: The Major Players
Jul 1, 2008 12:00 PM, By Melissa Dowling
Considering how rough the economy has been for multichannel marketers this past year, it's no wonder that our annual ranking of the top-100 companies...
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2008 MCM AWARDS
It’s time! Time to enter the 2008 MULTICHANNEL MERCHANT (MCM) Awards! Enter your catalog or Website--or your clients’ catalogs or Websites--in the 23rd annual MCM Awards, the most prestigious awards program for catalog, Internet, and multichannel merchants. There's still time! We've extended the deadline to February 4th! ENTER ONLINE NOW! Click here for more information.
Cheers for the 2008 MCM Awards winners
Jul 1, 2008 12:00 PM
After many long months of waiting, the winners of the 23rd Annual Multichannel Merchant Awards were finally announced during a special luncheon at the...
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Cheers for the 2008 MCM Awards winners
Jul 1, 2008 12:00 PM
After many long months of waiting, the winners of the 23rd Annual Multichannel Merchant Awards were finally announced during a special luncheon at the...
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Online Selling: Some words about content
Sep 1, 2008 12:00 PM, By Amy Africa
There are more opinions on what the role of Web content is in selling online than there are on the upcoming election. Some people think it's the most...
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MCM Awards 2008
Sep 1, 2008 12:00 PM
It's not easy to be the best In fact, it's quite hard to put forth the effort that goes into flawless catalog creative, seamless Website navigation, unique,...
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May Mailings Plunge
Aug 1, 2008 12:00 PM, Tim Parry
Mailbox Clutter seems to be clearing out. According to the Catalog Tracker service of list firm Direct Media, the number of catalogs tracked in May was...
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More Articles from this section
MCM Awards 2008
Sep 1, 2008 12:00 PM
It's not easy to be the best In fact, it's quite hard to put forth the effort that goes into flawless catalog creative, seamless Website navigation, unique,...
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Slight Gains for Food Catalog Buyers
Aug 1, 2008 12:00 PM, Patrick Barnard
The Food Catalog Market's total universe was 9.5 million names as of the first quarter of this year, according to New York-based list brokerage services...
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The multichannel trilogy
Aug 1, 2008 12:00 PM, By Andrea M. Hill
You've probably been in this management meeting: The vice president of marketing has gathered the marketing director, catalog manager, creative director,...
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Changing channels
Aug 1, 2008 12:00 PM, By Fancey Smith
Bloomingdale's announcement in May that it would cease publishing its Bloomingdale's By Mail catalog and merge that business into its Internet division...
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Sharper Image finds a buyer
Jul 1, 2008 12:00 PM, Patrick Barnard
Sharper Image Corp., which had filed for Chapter 11 bankruptcy protection in February, has been acquired. A joint venture led by units of private investment...
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Doing Well By Doing Right
Sep 17, 2008 2:00 PM
You've written copy, designed a template, and generated a list. Now it's time to send out your email. But there's one problem: A high percentage of your messages may not get delivered. Disheartening, isn't it? But you can avoid all this by adopting sound business practices and addressing the root cause of poor deliverability. It's not just the technology - you must apply advanced email marketing strategies to improve response from your target audience....
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What's Merry About It? Holiday Marketing in a Down Economy
Aug 28, 2008 11:00 AM
Do you know what online buyers want? You'd better if you expect to do well on the Web this holiday season. Our Webinar will cover the retail economic outlook for holiday 2008 and what you need to know when planning for a shortened season. Speakers will provide insight to current online buyer preferences, including the features and functionality online consumers expect/prefer, and how shipping info and delivery plays into consumers' buying decisions....
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Digital Catalogs - The Engagement Magnet
Jul 10, 2008 2:00 PM
Are you in the catalog business? Then you don’t need to be told about rising postage costs and online clutter. But you can get around these problems by sending digital catalogs. This hybrid technology can save you money while expanding your online reach....
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